Privacy Policy

This Privacy Policy describes how melawater.com (the “Site” or “we”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interactions with the Site, and details necessary to process your purchases. If you contact us for customer support, we may collect additional information. Any information that can uniquely identify an individual is referred to as "Personal Information."

Types of Personal Information Collected

1. Device Information

Examples: Web browser version, IP address, time zone, cookie information, sites or products viewed, search terms, and interactions with the Site.
Purpose: To ensure the Site functions properly and to analyze usage for optimization.
Collection Method: Automatically collected using cookies, log files, web beacons, tags, or pixels.
Disclosure: Shared with our processor Shopify and other necessary vendors.

2. Order Information

Examples: Name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number.
Purpose: To fulfill purchases, process payments, arrange shipping, provide invoices, confirm orders, communicate with you, and screen for fraud.
Collection Method: Directly from you.
Disclosure: Shared with Shopify and relevant service providers.

3. Customer Support Information

Examples: Any information provided when contacting us for support.
Purpose: To provide customer support.
Collection Method: Directly from you.
Disclosure: Shared with relevant vendors assisting with customer support.

Sharing Personal Information

We share Personal Information with third-party service providers to help deliver our services. For example:

We use Shopify to power our online store. Read Shopify's privacy policy here.
Personal Information may be shared to comply with laws, regulations, subpoenas, or other legal requests.
Additional service providers may be engaged for marketing, advertising, or logistics.

Behavioral Advertising

We use Personal Information to provide targeted advertisements or marketing communications.

Google Analytics: Helps us understand how customers use our Site. Learn more about Google's Privacy Policy and opt-out here.
Advertising Services: We may share details of your interactions with our ads and Site with partners using cookies or similar technologies.
Opt-Out Options:

Facebook Ads Preferences
Google Ads Settings
Bing Ads Settings
Digital Advertising Alliance opt-out portal: optout.aboutads.info

Using Personal Information

We use Personal Information for the following purposes:

Processing transactions and fulfilling orders
Communicating order updates and promotions
Preventing fraud and ensuring security
Analyzing and improving Site performance

Your Rights

Depending on your location, you may have rights regarding your Personal Information:

1. GDPR (For European Economic Area Residents)

Right to access, correct, update, or erase Personal Information.
Right to data portability and restriction of processing.
Right to object to automated decision-making.
Data transfers comply with GDPR regulations. Read Shopify's GDPR Whitepaper.

2. CCPA (For California Residents)

Right to know what Personal Information we collect, use, and share.
Right to request deletion of Personal Information.
Right to opt-out of the sale of Personal Information.
To exercise these rights, contact us at support@melawater.com.

Cookies

Cookies help improve your browsing experience by remembering preferences and tracking usage. We use:

Essential Cookies: Required for Site functionality.
Analytics Cookies: Track how users interact with the Site.
Advertising Cookies: Used for targeted marketing.

Most browsers allow cookie management. Learn more at www.allaboutcookies.org.

Do Not Track

Our Site does not respond to "Do Not Track" signals due to industry inconsistencies in implementation.

Changes to This Policy

We may update this policy periodically. Any changes will be reflected with a "Last Updated" date at the bottom.

Contact Information

For questions or complaints, contact us at:

Email: support@melawater.com
Mail: 10 Hawaii Drive, Aliso Viejo, CA 92656, USA

All content on this Site, including text, graphics, images, and logos, is the property of Mela Watermelon Water and protected under applicable copyright, trademark, and other applicable laws.

MELA®, YOUR TICKET TO PARADISE™, and VACATION HYDRATION™ are protectedtrademarks of Mela Watermelon Water.

Copyright Infringement Notice

If you believe any content on this Site infringes upon copyright, contact:

Mail: Copyright Agent, Mela Water Inc., 10 Hawaii Dr., Aliso Viejo, CA 92656
Email: support@melawater.com

Last Updated: February 11, 2025